A Conversation with ChatGPT

ChatGPT: 00:00:00

Interesting overview of what artificial intelligence can

ChatGPT: 00:00:04

do what it can produce. And quite frankly, it's so amazing.

ChatGPT: 00:00:08

But I think the future of everything that we do may be

ChatGPT: 00:00:11

very much directed into the world of artificial

ChatGPT: 00:00:14

intelligence,

Matt Waller: 00:00:15

Excellence, professionalism, innovation, and

Matt Waller: 00:00:17

collegiality. These are the values the Sam M. Walton College

Matt Waller: 00:00:20

of Business explores in education, business and the

Matt Waller: 00:00:23

lives of people we meet every day, I'm Matt Waller, Dean of

Matt Waller: 00:00:27

the Walton College and welcome to the Be Epic podcast. Today,

Matt Waller: 00:00:33

we are doing something a little different. I have with me today,

Matt Waller: 00:00:37

ChatGPT-4. And I'm going to be asking ChatGPT for some

Matt Waller: 00:00:43

questions, I'm going to ask it a specific prompt. When you give

Matt Waller: 00:00:47

ChatGPT a prompt, it gives you an answer based on what's called

Matt Waller: 00:00:53

a large language model, which is not simply taking information

Matt Waller: 00:00:58

from the web. It's not just that, yes, that's part of it.

Matt Waller: 00:01:02

But it also uses algorithms and mechanisms to actually create

Matt Waller: 00:01:08

new ways of combining some of the information that's out

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there. So it's actually a real breakthrough in the world. But

Matt Waller: 00:01:17

so what I'm going to do, I'm going to ask ChatGPT-4

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questions, and it will then give me answers. However, I have with

Matt Waller: 00:01:26

me today, Mike Maloney. He's a national international voice

Matt Waller: 00:01:30

artist, and creative director. Mike Maloney voice is his

Matt Waller: 00:01:36

company that provides voice over artistry globally. His projects

Matt Waller: 00:01:41

range from technical and forensic narratives, animation,

Matt Waller: 00:01:45

emotional, inspirational business, medical and sports. He

Matt Waller: 00:01:49

has a wide range of voice from very deep to that of a much

Matt Waller: 00:01:54

younger, 35 year old. But he has incredible experience. He's done

Matt Waller: 00:02:00

voiceovers for books, and many, many other things. Thank you so

Matt Waller: 00:02:05

much for joining me today, ChatGPT-4.

ChatGPT: 00:02:09

Thank you, Dean. It is a pleasure to be here.

Matt Waller: 00:02:11

Do you mind if I call you Chat for short?

ChatGPT: 00:02:16

I think that's very applicable today. Yes.

Matt Waller: 00:02:19

Okay. So audience, I'm going to read you my first

Matt Waller: 00:02:23

prompt. I'm going to be reading it though, as I'm asking

Matt Waller: 00:02:29

ChatGPT-4. Chat, I have a podcast called Be Epic and I'm

Matt Waller: 00:02:36

Dean of the Walton College. I'm interviewing someone who will be

Matt Waller: 00:02:39

reading answers from ChatGPT-4, he will be reading it as if he

Matt Waller: 00:02:45

were ChatGPT-4. Our audience is made up mostly of alumni, but

Matt Waller: 00:02:50

also students in the Walton College. Many of our alumni are

Matt Waller: 00:02:54

in retail, CPG and supply chain. We're in Northwest Arkansas,

Matt Waller: 00:03:00

give me questions to ask as well as answers. Okay, here's the

Matt Waller: 00:03:06

first question. How has the retail industry evolved in

Matt Waller: 00:03:12

recent years? And what are the key trends we should keep an eye

Matt Waller: 00:03:15

on?

ChatGPT: 00:03:16

The retail industry has undergone significant

ChatGPT: 00:03:19

transformations in recent years due to technological

ChatGPT: 00:03:22

advancements, changing consumer preferences and the rise of

ChatGPT: 00:03:26

e-commerce. key trends to watch include the growth of omni

ChatGPT: 00:03:29

channel retail, personalization and customization, the

ChatGPT: 00:03:34

increasing importance of sustainability and the use of

ChatGPT: 00:03:37

artificial intelligence and data analytics to enhance the

ChatGPT: 00:03:40

customer experience and optimize supply chain operations.

Matt Waller: 00:03:44

Thank you Chat. Question number two. What role

Matt Waller: 00:03:51

does Northwest Arkansas play in the world of retail CPG and

Matt Waller: 00:03:56

supply chain industries?

ChatGPT: 00:03:59

Northwest Arkansas is home to some of the largest and

ChatGPT: 00:04:01

most influential players in retail and CPG such as Walmart

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and Tyson Foods, as well as many innovative startups and

ChatGPT: 00:04:09

suppliers. The region benefits from a strong entrepreneurial

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ecosystem, a skilled workforce and its proximity to key

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transportation networks. This strategic location, combined

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with the support of local academic institutions, such as

ChatGPT: 00:04:25

the Walton College has positioned Northwest Arkansas as

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a hub for retail, CPG and supply chain innovation.

Matt Waller: 00:04:33

Question number three Chat. How are technologies

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like artificial intelligence and machine learning, shaping the

Matt Waller: 00:04:43

future of supply chain management?

ChatGPT: 00:04:46

Artificial intelligence, AI and machine

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learning, ml, are revolutionizing Supply Chain

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Management by enabling companies to make data driven decisions,

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optimize processes and improve efficiency. These technologies

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are being used for demand forecasting, inventory

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management, transportation optimization, and risk

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management. As AI and ML continue to advance we can

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expect even more significant improvements in the way

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companies manage their supply chains, leading to reduced cost,

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increased responsiveness and enhance competitiveness.

Matt Waller: 00:05:23

Great, question number four. What advice do you

Matt Waller: 00:05:27

have for students and alumni interested in pursuing careers

Matt Waller: 00:05:31

and retail, CPG or supply chain industries?

ChatGPT: 00:05:35

To succeed in these industries, it's crucial to stay

ChatGPT: 00:05:39

informed about the latest trends, technologies and best

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practices. continuously developing your skills and

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expertise through formal education, professional

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certifications, and on the job training is essential.

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Networking with industry professionals and participating

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in industry events can also help you identify job opportunities

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and stay ahead of the curve. Finally, be prepared to adapt to

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a rapidly changing landscape and approach challenges with an open

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mind and a willingness to learn.

Matt Waller: 00:06:12

The last question in this series of questions and

Matt Waller: 00:06:15

then we're going to get onto some a really different angle.

Matt Waller: 00:06:18

The angle we're taking so far is very specific to Northwest

Matt Waller: 00:06:24

Arkansas, retail CPG and supply chain as well as the Walton

Matt Waller: 00:06:28

College but I want to ask one more question about that. Chat

Matt Waller: 00:06:34

GPT, how can alumni and industry professionals support and

Matt Waller: 00:06:39

contribute to Walton College's initiatives in retail, CPG and

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supply chain education?

ChatGPT: 00:06:46

Alumni and industry professionals can support and

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contribute to Walton College's initiatives by sharing their

ChatGPT: 00:06:52

knowledge and experiences through guest lectures,

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workshops or mentorship programs. They can also

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collaborate with faculty on research projects provide

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internships and job opportunities to students and

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serve as advisors for student organizations. Additionally,

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financial contributions for scholarships, research funding

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and program development can further enhance the college's

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ability to provide high quality education and prepare the next

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generation of leaders in retail, CPG and supply chain industries.

Matt Waller: 00:07:27

Okay, chat. Why would someone want to live in

Matt Waller: 00:07:31

Northwest Arkansas?

ChatGPT: 00:07:34

There are numerous reasons why some would want to

ChatGPT: 00:07:36

live in Northwest Arkansas. This region boasts a high quality of

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life, a thriving economy and a diverse range of opportunities

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for both personal and professional growth. Here's some

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key factors that make Northwest Arkansas an attractive place to

ChatGPT: 00:07:51

live. Number one, strong economy. Northwest Arkansas is

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home to several Fortune 500 Companies such as Walmart, Tyson

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Foods, JB Hunt, as well as numerous innovative startups and

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suppliers. This creates a wealth of job opportunities in various

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industries including retail, CPG, supply chain and

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technology. Number two, affordable living. The cost of

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living in Northwest Arkansas is relatively low compared to many

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other metropolitan areas in the United States. Housing costs in

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particular, are more affordable, making it easier for residents

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to own homes and enjoy a comfortable lifestyle. Number

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three natural beauty. The region is well known for its scenic

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beauty with the Ozark Mountains, numerous lakes, rivers and parks

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offering ample opportunities for outdoor recreation, such as

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hiking, biking, fishing, and boating. Number four cultural

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attractions. Northwest Arkansas has a vibrant arts and culture

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scene with institutions like the Crystal Bridges Museum of

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American Art, the Walton Arts Center and the Momentary. The

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area have also hosts various festivals and events throughout

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the year, catering to diverse interests. Number five

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educational opportunities. The presence of the University of

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Arkansas and other reputable educational institutions in the

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region provides access to high quality education and

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contributes to a skilled workforce. Walton College in

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particular is renowned for its programs in business retail and

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supply chain management. Number six community spirit. Northwest

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Arkansas is known for its friendly and welcoming

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atmosphere with a strong sense of community and civic

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engagement. Numerous volunteer opportunities, local events and

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organizations allow residents to connect with their neighbors and

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contribute to the well being of the region. Number seven

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proximity to major cities. The central location of Northwest

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Arkansas makes it convenient for trade travel to other major

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cities in the United States either by car or through the

ChatGPT: 00:10:04

Northwest Arkansas National Airport. Considering these

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factors, Northwest Arkansas offers an appealing mix of

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economic opportunity, affordability, natural beauty,

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then cultural attractions that make it an attractive place to

ChatGPT: 00:10:18

live, work and thrive.

Matt Waller: 00:10:21

Okay, chat, I'm gonna take a different angle now

Matt Waller: 00:10:24

and do something kind of fun. I'm gonna write a prompt,

Matt Waller: 00:10:28

ChatGPT-4, write a poem, upbeat and short about Northwest

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Arkansas.

ChatGPT: 00:10:35

In the heart of the Ozarks, where the rivers run

ChatGPT: 00:10:38

free, Northwest Arkansas becons a vibrant place to be with

ChatGPT: 00:10:43

rolling hills of beauty and forest, lush and green, a haven

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for adventure where nature's wonders gleam. The air is filled

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with laughter as friends and neighbors meet a sense of warmth

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and kinship of feeling truly sweet. From Bentonville to

ChatGPT: 00:10:58

Fayetteville our towns and cities thrive in this land of

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opportunity we find our dreams alive. We celebrate our culture,

ChatGPT: 00:11:06

our arts and music strong. We galleries and stages where we

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can all belong. The Crystal Bridges Museum, a treasure trove

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of art, inspires and uplifts us, stirs the mind and heart. In the

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realm of commerce giants proudly stand Walmart, Tyson Foods and

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JB Hunt command yet startups and entrepreneurs in their shadows

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grow, innovation and ambition creating futures glow. The

ChatGPT: 00:11:33

University of Arkansas, Walton College and more educator

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leaders opened wisdoms door, our students shape a future in

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retail tech and trade. In Northwest Arkansas their

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foundations laid. So come and join us in this land of dreams

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and cheer. For Northwest Arkansas, a bright future is

ChatGPT: 00:11:54

always near.

Matt Waller: 00:11:55

Well, I have to I'm amazed at that. Again, the

Matt Waller: 00:12:00

prompt was written the poem was written in a second. And then we

Matt Waller: 00:12:06

read it and it seems so accurate. And so well written

Matt Waller: 00:12:13

really. Now. Listeners ChatGPT four has some drawbacks as do

Matt Waller: 00:12:21

all generative AI tools. And one drawback is that they can what

Matt Waller: 00:12:30

are people are calling hallucinate. And that is you can

Matt Waller: 00:12:33

ask it questions about facts or history. And it will give

Matt Waller: 00:12:38

something that seems accurate, but it's not. It'll seem very

Matt Waller: 00:12:43

accurate and it'll convinced people that it's accurate. These

Matt Waller: 00:12:47

can be mathematical word problems. It can give you

Matt Waller: 00:12:50

answers sometimes that are not correct. But sound, they stand

Matt Waller: 00:12:55

to reason at first sight. historical things that may not

Matt Waller: 00:13:01

be true, I asked at one time to help me write a memo about a

Matt Waller: 00:13:06

budget methodology I was proposing. And I said, include

Matt Waller: 00:13:12

historical evidence and one peep part of the historical evidence

Matt Waller: 00:13:15

that includes it, professional schools, like business schools,

Matt Waller: 00:13:20

back in the 18th century used to use budgeting methods like this.

Matt Waller: 00:13:24

And it wasn't true because business schools didn't exist

Matt Waller: 00:13:27

back then. They're a product of this scent of the 20th century.

Matt Waller: 00:13:32

So you've got to, you know, you've got to be careful with

Matt Waller: 00:13:36

ChatGPT is it's it can write a poem quickly. It can give you

Matt Waller: 00:13:43

information like we looked at earlier when I was asking it

Matt Waller: 00:13:46

about some specific things about Northwest Arkansas, et cetera,

Matt Waller: 00:13:53

et cetera. But you still have to be very careful and sometimes

Matt Waller: 00:13:59

it's accurate and sometimes it's not. Okay chat, who is Dean of

Matt Waller: 00:14:04

the Walton College?

ChatGPT: 00:14:06

As of my knowledge cut off dated September 2021. Matt

ChatGPT: 00:14:11

Waller serves as the dean of the Sam M. Walton College of

ChatGPT: 00:14:14

Business, University of Arkansas. Please note this

ChatGPT: 00:14:17

information may have changed since then. And it's recommended

ChatGPT: 00:14:21

to check the college's official website for the most up to date

ChatGPT: 00:14:24

information on the current dean.

Matt Waller: 00:14:27

What are his children's names?

ChatGPT: 00:14:30

I'm sorry, but I do not have personal information about

ChatGPT: 00:14:33

Matt Waller's children. Respecting the privacy of

ChatGPT: 00:14:37

individuals is essential and it is not appropriate to share such

ChatGPT: 00:14:41

personal details without their consent. If you have any other

ChatGPT: 00:14:44

questions related to the Walton College or professional aspects

ChatGPT: 00:14:48

of Matt Waller's career, I'd be happy to help.

Matt Waller: 00:14:52

ChatGPT-4 I really enjoy using your tool. And I've

Matt Waller: 00:14:57

been using it for several months now and use seven other AI tools

Matt Waller: 00:15:04

generative AI tools. I'm just now learning to use data I mean

Matt Waller: 00:15:08

any image based tool. How is generative artificial

Matt Waller: 00:15:14

intelligence created?

ChatGPT: 00:15:17

Generative artificial intelligence, AI, refers to AI

ChatGPT: 00:15:21

models that can create new data samples such as text images or

ChatGPT: 00:15:25

music based upon patterns they've learned from existing

ChatGPT: 00:15:29

data. These models are typically developed using machine learning

ChatGPT: 00:15:33

algorithms with neural networks being a popular choice. Here's a

ChatGPT: 00:15:37

high level overview of the process involved in creating

ChatGPT: 00:15:40

generative AI. Number one, collect data. The first step is

ChatGPT: 00:15:46

to gather the largest database that represents the domain you

ChatGPT: 00:15:49

want the generative AI to learn. For instance, if you want to

ChatGPT: 00:15:53

create a generative AI for text, you will need a sizeable

ChatGPT: 00:15:57

collection of text documents. The quality and diversity of the

ChatGPT: 00:16:00

data are crucial factors in determining the performance of

ChatGPT: 00:16:04

the resulting AI. Number two, pre process data. Before feeding

ChatGPT: 00:16:10

the data to the AI model, it needs to be pre processed. This

ChatGPT: 00:16:15

step may involve converting the data into a suitable format,

ChatGPT: 00:16:18

normalizing it or performing other transformations to ensure

ChatGPT: 00:16:22

that the model can effectively learn from it. Number three,

ChatGPT: 00:16:26

choose a model architecture. Next, you need to select a

ChatGPT: 00:16:30

suitable model architecture for generative task, generative

ChatGPT: 00:16:35

adversarial networks or GINs, and variational auto encoders

ChatGPT: 00:16:40

via ease their popular choices for generating images while

ChatGPT: 00:16:44

recurrent neural networks, RANs, are transform based models like

ChatGPT: 00:16:50

GPT, generative pre trained transformer, are often used for

ChatGPT: 00:16:55

generating text. Number four, train the model. Once the data

ChatGPT: 00:17:01

is prepared and the model architecture has chosen, the

ChatGPT: 00:17:03

model needs to be trained. During training the models

ChatGPT: 00:17:07

parameters are adjusted iteratively to minimize the

ChatGPT: 00:17:11

difference between the generated outputs and the actual data.

ChatGPT: 00:17:14

This process may involve techniques such as back

ChatGPT: 00:17:17

propagation and gradient descent. Training can be

ChatGPT: 00:17:21

computationally intensive and may require specialized hardware

ChatGPT: 00:17:24

like GPUs, or TPUs. Number five, evaluate and fine tune. After

ChatGPT: 00:17:31

the model has been trained, it is essential to evaluate its

ChatGPT: 00:17:34

performance on unseen data. This evaluation can help identify any

ChatGPT: 00:17:39

shortcomings or biases in the model's outputs. based on this

ChatGPT: 00:17:43

feedback, the model may need to be fine tuned or retrained using

ChatGPT: 00:17:47

different hyper parameters or additional training data. Number

ChatGPT: 00:17:52

six, generate new samples. Once the model is trained, and fine

ChatGPT: 00:17:57

tuned it can be used to generate new data samples. In the case of

ChatGPT: 00:18:01

text generation, for example, the model can create new

ChatGPT: 00:18:04

sentences, paragraphs or entire documents based on the patterns

ChatGPT: 00:18:09

it's learning from the original dataset. By following these

ChatGPT: 00:18:12

steps and iterating on the process, researchers and

ChatGPT: 00:18:15

engineers can create generative AI models capable of producing

ChatGPT: 00:18:19

outputs that closely resemble real world data, enabling a wide

ChatGPT: 00:18:24

range of applications such as our generation, text completion,

ChatGPT: 00:18:28

and data augmentation.

Matt Waller: 00:18:32

Chat, I'm going to ask you a question that's very

Matt Waller: 00:18:35

relevant to Northwest Arkansas. Not an easy question. But here's

Matt Waller: 00:18:42

the question. How can the cities of Northwest Arkansas make sure

Matt Waller: 00:18:48

that we develop in a collaborative way that optimizes

Matt Waller: 00:18:52

the use of space and resources and develops such that all of

Matt Waller: 00:18:55

the efforts are complementary.

ChatGPT: 00:18:59

To ensure the cities of Northwest Arkansas develop in a

ChatGPT: 00:19:02

collaborative, sustainable and complementary manner, it is

ChatGPT: 00:19:06

essential to establish a comprehensive and inclusive

ChatGPT: 00:19:10

regional planning framework. Here are some recommendations to

ChatGPT: 00:19:13

achieve this goal. Number one, create a Regional Planning

ChatGPT: 00:19:18

Committee, establish a Regional Planning Committee with

ChatGPT: 00:19:21

representatives from each city in Northwest Arkansas. This

ChatGPT: 00:19:25

committee will be responsible for coordinating and overseeing

ChatGPT: 00:19:28

development efforts across the region, ensuring that projects

ChatGPT: 00:19:32

align with shared goals and complement each other.

Matt Waller: 00:19:35

I'm going to interject here, of course we

Matt Waller: 00:19:38

have the Northwest Arkansas Council, and you can see that

Matt Waller: 00:19:42

ChatGPT-4 didn't include it for some reason, it should have but

Matt Waller: 00:19:47

it didn't but this is why you still have to do your own

Matt Waller: 00:19:49

research. Okay, chat, you can continue.

ChatGPT: 00:19:52

Number two, develop a shared vision, work together to

ChatGPT: 00:19:56

create a shared vision for the region's future that reflects

ChatGPT: 00:20:00

the aspirations and priorities of all stakeholders, including

ChatGPT: 00:20:04

the residents, businesses and local governments. This vision

ChatGPT: 00:20:07

should focus on optimizing resource use, promoting

ChatGPT: 00:20:10

sustainable growth and enhancing the quality of life in the

ChatGPT: 00:20:14

region. Number three, conduct regional assessments carry out

ChatGPT: 00:20:19

comprehensive assessments to evaluate the current state of

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infrastructure, land use, transportation, housing, and

ChatGPT: 00:20:26

economic development across the region. This will help identify

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areas of opportunity, potential challenges and shared priorities

ChatGPT: 00:20:34

for future development. Number four, establish regional

ChatGPT: 00:20:38

development guidelines. Develop a set of comprehensive

ChatGPT: 00:20:41

guidelines and best practices that all cities can follow

ChatGPT: 00:20:45

during the planning and implementation of development

ChatGPT: 00:20:48

projects. These guidelines should encourage sustainable

ChatGPT: 00:20:52

land use, resource management and infrastructure development,

ChatGPT: 00:20:56

as well as promote equity and inclusivity. Number five,

ChatGPT: 00:21:01

coordinate transportation and infrastructure, ensure that

ChatGPT: 00:21:05

transportation and infrastructure projects are

ChatGPT: 00:21:07

designed and implemented with a regional perspective. This

ChatGPT: 00:21:11

includes integrating public transit systems, coordinating

ChatGPT: 00:21:14

roadway expansions, and creating the interconnected bike and

ChatGPT: 00:21:18

pedestrian networks to promote accessibility and reduce traffic

ChatGPT: 00:21:22

congestion. Number six, promote economic collaboration,

ChatGPT: 00:21:28

encourage collaborations between cities to support economic

ChatGPT: 00:21:31

development initiatives that benefit the entire region. This

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can include joint marketing efforts shared business

ChatGPT: 00:21:39

incubators and coordinated workforce development programs.

ChatGPT: 00:21:43

Number seven, foster public engagement. engage residents,

ChatGPT: 00:21:48

local businesses and community organizations in the planning

ChatGPT: 00:21:51

process to ensure their inputted concerns are considered. This

ChatGPT: 00:21:56

can be done through public meetings, online forums, and

ChatGPT: 00:21:59

participatory planning workshops. Number eight, monitor

ChatGPT: 00:22:04

progress and adapt, continuously monitor the progress of regional

ChatGPT: 00:22:09

development efforts and make data driven decisions to adapt

ChatGPT: 00:22:12

plans and strategies as needed. This will ensure that the region

ChatGPT: 00:22:16

remains on track to achieve its shared vision and that resources

ChatGPT: 00:22:20

are effectively allocated. By working together and adopting a

ChatGPT: 00:22:24

regional approach to planning, the cities of Northwest Arkansas

ChatGPT: 00:22:27

can optimize the use of space and resources, foster

ChatGPT: 00:22:31

sustainable development and ensure their efforts are

ChatGPT: 00:22:34

complementary and beneficial to the entire region.

Matt Waller: 00:22:39

If nothing else, I hope that listeners will see the

Matt Waller: 00:22:44

importance of trying to understand this and probably the

Matt Waller: 00:22:48

best way to do that is to start using it and reading about it.

Matt Waller: 00:22:52

Less than 2% of people on the internet with access to the

Matt Waller: 00:22:57

Internet are using it, generative AI at this point.

Matt Waller: 00:23:00

That's at least something I read recently. Mike, thank you so

Matt Waller: 00:23:03

much for serving as the chat GPT set in really appreciate it.

ChatGPT: 00:23:10

I learned a lot today dean, this was a very

ChatGPT: 00:23:13

interesting overview of what artificial intelligence can do

ChatGPT: 00:23:17

what it can produce. And quite frankly, it's so amazing. But I

ChatGPT: 00:23:21

think the future of everything that we do may be very much

ChatGPT: 00:23:25

directed to the world of artificial intelligence. So

ChatGPT: 00:23:28

thank you for that opportunity.

Matt Waller: 00:23:31

On behalf of the Sam M Walton College of

Matt Waller: 00:23:33

Business, I want to thank everyone for spending time with

Matt Waller: 00:23:35

us for another engaging conversation. You can subscribe

Matt Waller: 00:23:39

by going to your favorite podcast service and searching be